Business Opportunity Newsletter
The Premium Source for Business Professionals

 

 October 10, 2008
Edition #410


In Remembrance of
September 11, 2001

 

In this issue:

1. Notes from Ron (Editor): Web Video University course review...go now

2.Internet news & Business Resources & Stuff: 
Student Indicted in Palin E-Mail Hack  ...go now

3. Computer Security Tips - by Syd Tash:
Home PC Security Requires Vigilance  ...go now

4. Feature Article:
Identify Your Marketing Assets   ... go now

5. Tips for the Day:
A Smart Defragdownload it free...go now

6. Have a Laugh:- Fun Facts: Strange but true coincident ... go now

7. Health Tip of the Week:
Daily Health Task Lists ... go now

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Opportunity Knocks...We Bang!

Job Security is dead. The economy has proven it.
Over 100 people join us daily to take control of their financial future.
Will you do the same? Get the facts. Go to the website.
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1. Notes from Ron:

I'd like to welcome all the current loyal
subscribers, as well as the new ones
coming aboard everyday.

In the upcoming issues I will be writing a review
on a course called Web Video University. Having a
video on your site is big, and they tend to convert
at a much higher rate. I've gone through week one,
it's a 4 week course, and so far I'm very impressed!

When it's ready, I'll also be posting my review on my blog:
'Online Network & Affiliate Marketing Resources'

Tips, tricks and guarded secrets to help you succeed online
View it here now Don't be shy, leave a comment.

Follow me on Twitter Click here

Visit me at
Over 117,000 like minded people  Free to join,
a great place to learn and network...look me up.

If you have any questions or comments or
anything at all,  just Send me an email

Enjoy the read...

Have a great week!

Ron Richardson - Editor -

Quick Thoughts

Subscriber ads........
We always have a number of Subscriber ads each week.
I would urge everyone to read these ads as there's a lot
of quality products and services offered. Please Support
your fellow subscribers.

Be responsible! Always do your own Due Diligence before
responding to any offer.

I respect the privacy of my subscribers, your information
will NEVER be sold, rented or shared with a third party.

Please note that All Links will open in a new window.

We make a living by what we get, but we make a life by what we give.

Winston Churchill


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Look at the chart and say the color, not the word





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2. Internet news & Business Resources:

Internet News - real time news updated throughout the business day... Get your news here

Anatomy of Facebook's Facelift
Despite criticism of new design, social network sticks to its guns. You would think that Facebook had just stepped on the toes of its 110 million users worldwide... Read the rest

Smartphone Success May Be in the Touch
Handset designs that meet user needs will be market winners. There's no debate that the touch screen is having a phenomenal impact on the smartphone market. Read the rest

Student Indicted in Palin E-Mail Hack
Suspect faces up to five years in jail for allegedly compromising the Alaska governor's e-mail account. Read the rest

Will White Spaces Save the World?
Google's Larry Page alights on Capitol Hill to talk up what's fast becoming a cause celebre in tech circles. Read the rest
-------------------------------------------------------------
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3. Computer Security Tips by Syd Tash -  


 
Home PC Security Requires Vigilance
 © 2008 All Rights Reserved
 
For years, I and many others have been writing about
Internet viruses, worms, Trojans, spyware and assorted
other threats, and how to defend against them. But
instead of getting better, the security situation
seems to be getting worse. Malware is becoming more
sophisticated and more devious, yet simpler too, as it
tries to trick you into doing something you know you
really shouldn't.
 
Clickjacking recently emerged as a threat to all major
browsers. In this attack, malware installs itself on
your computer, and creates an invisible button which
hovers under your mouse pointer. When you click on a
legitimate link, you are also clicking on that
invisible button. So your click is essentially
hijacked. The button, of course, leads you to a
malicious or phishing site, or performs an unwanted
action.
 
Simple tricks can ensnare unwary users. If you get an
email with your name in the subject line, that does
not make it safe or legitimate. If you do not
recognize the sender, do not open it. Just delete it,
no matter how enticing, intriguing or alarming that
subject line may be.
 
Here are some numbers from a recent survey that
security company Symantec did. Over 90% of users
surveyed had an up to date antivirus program, and
almost as many had antispyware protection. That's
really good, although I shudder to think of that 10%
of unprotected surfers. Overall, however, only 21%
thought their machines were very safe against hackers.
That's really bad. 
 
To stay safe online, you should adopt safer surfing
practices. To begin with, that means you need defense
in depth. And that means having four or five layers
of protection on your computer, including an antivirus
program, at least two antispyware programs and a
spyware blocker, a firewall, and updating Windows
along with everything else. The reason for this is that if one
layer or program is attacked or compromised, the other
layers should protect you until
the publisher issues an update.
 
Other steps you can take are getting a HOSTS file,
using the Firefox browser instead of Internet
Explorer, following good email practices as well as
changing your passwords every few months. Also, back
up your important files regularly.
 
Be careful and alert when doing your online banking.
Make sure you are really on your own, secure banking
site. These sites use 128 bit SSL encryption which
has never been broken, in spite of occasional
breathless reports to the contrary. But that does not
mean you are safe. The hackers have found ways around
that encryption, and I am not talking about phishing
sca ms. The latest such sneaky method is a Trojan
called Limbo, which creates additional data fields on
the site. When you fill these fields with your
confidential info, it goes straight to the hacker.
Soon, your bank balance could be deflated
considerably. So get to know your bank site, and be
alert for any changes. Stay alert for those
ever-present phishing s cams, of course.
 
We, and especially our kids, are spending more and
more of our lives on the Web. Make sure you are
knowledgeable enough to protect yourself, your family
and your PC. Learn what to do if disaster strikes,
and how to recover from it. A good place to start
might be my article here:
 

 

---------------------------------------------------------------
Syd Tash is a longtime computer security
consultant, author and founder of The
SaferSurfing Project.  He has been keeping
Web surfers like you safe and secure since
the last century.  Find out how to keep
yourself safe online; get his popular, fr-ee
tips, fixes and news available at
=> http://MyPCSecurityBlog.com/
---------------------------------------------------------------

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4. Feature Article-

Identify Your Marketing Assets
By Ron Richardson - Editor - ©2008

One attraction for an online business that sells information is that your car can still fit into the garage. If you were selling tangibles on a site like eBay, your car would be out in the rain because the garage would be filled with inventory.

That’s both costly and inconvenient.  With online marketing of information, your “inventory” of products can fit on the thumb drive in your pocket. Even if you sell actual deliverable products, you can have those sent from a reseller and have plenty of room at home and not worry about the shipping, handling or customer service. 

Since your products don’t take up space, it’s easy to forget just how many “assets” your business owns. You need to keep an ongoing list of the “assets” for your Internet marketing efforts. Not only do these have an economic value, but you want to know what’s available and have it organized for your convenience.

It’s too easy for files to get lost on the hard drive and linger instead of getting revised and back on the market. Keep everything in separate folders or files and then make a back-up on a regular basis. It only takes one computer meltdown to lose your entire business in a flash.

Here are a few prompts to use in listing your online marketing assets so that you stay well organized 

EBooks – custom written, original product or collaboration.

- PLR Products – articles, eBooks or courses that you own rights to resell

- Articles and reviews related to your niche

- Video or audio products that are marketed separately or with eBooks

- Customer list of buyers

- Prospect list of people who ask for more information

- Product reviews and testimonials from satisfied buyers

- Recommendations from influential people in your niche market

- Sales letters, squeeze page copy and ad copy from successful campaigns

- Graphics and logos identifiable as the “brand” for your site

- Opt-in pages and forms from successful campaigns

These “assets” have a monetary value, but they’re nothing until you “monetize” them for online marketing.  By keeping track of your marketing assets, you discover what’s most profitable in your niche and what isn’t.  Make the most of your assets and you’ll get more income with fewer useless files (the electronic equivalent of the packed garage!).

Once you find the assets that are bringing you in the most profits, you can focus on automating them, and then move on to next and the next. When you realize how easy it is to keep your assets organized, it will become a walk in the park.

Treat your online business like a ‘business’ and you will see profitable returns, from loyal customers, for years to come.

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5. Tips for the Day :


A Smart Defrag

Have you ever tried to do a defrag using the Windows defragmenting utility? It does its job, but it takes a really long time. I've started my system defrag and left it overnight before and that just drives me crazy!

Well, I found a much better solution! This week's free download is called Smart Defrag. It has so many more options than the Windows utility.

Obviously, it has a standard defrag utility, but so much more too! The most amazing feature has the same name as the program, Smart Defrag. When your system is idle, it will automatically start defragging your computer. When you start using your PC again, it stops. It then waits for you to finish and starts up again where it left off.

That option makes it so that you don't have to worry about defragging again. Just let it run in the background and it will defrag whenever it has the chance. That ensures your system is optimized at all times.

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Thanks to http://www.worldstart.com/tips/index.php
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6. Have A Laugh - Fun Facts

Strange but true coincidents

* After your hands become coated with grease, your nose will begin to itch.
* Any tool, when dropped, will roll to the least accessible corner.
* When you dial a wrong number, you never get an engaged line.
* If you tell the boss you were late for work because you had a flat tire, the next morning you will have a flat tire.
* In a very busy day, your boss only approaches you when you are taking a break.
* If you change queues, the one you have left will start to move faster than the one you are in now.
* When the body is immersed in water, the phone begins to ring.
* The probability of meeting someone you know increases when you are with someone you don’t want to be seen with.
* When you try to prove to someone that the machine will not work, it will.
* The severity of the itch is inversely proportional to the reach.
* At any event, the people whose seats are furthest from the aisle arrive last
* As soon as you sit down to a cup of hot coffee, the boss will ask you to do something that will last till your coffee is cold.
* You remember you have to mail a letter when you are near the mail box.


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7. Health Tip of the Week -

Daily Health Task Lists

Just like brushing your teeth, healthy habits should be cultivated on a daily basis. The following is a guide to daily tasks:

1. Activity should be a daily occurrence. Walk, run or jump for a minimum total of 20 minutes a day.

2. Protect your skin. Sun block should be applied on face, neck, arms and hands even in the dead of winter. It protects against climatic toxins too. Moisturize skin daily.

3. Eat fruits, vegetables, grains, low-fat dairy products and small amounts of protein. Avoid sweets and other processed foods.

4. Meditate or spend a minimum of five minutes daily in quiet time.

5. Find your spiritual self. Discover what inspires you, raises your level of consciousness, motivates you, and satisfies your soul.

6. Exercise your brain. Read, study, solve problems, and learn new skills. As does the body, the brain atrophies with lack of use.

7. Hug somebody.

For more tips visit http://www.health-fitness-tips.com/index.htm
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Editor: Ron Richardson
Email:
ron@business-opportunities newsletter.com

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